HODL is a e-commerce store selling crypto currency merchandise online for people who love crypto and to increase awareness about the cryptocurrency and investing in crypto.
1. T-shirt Illustration 2. Mockup
1. Creating a initial sketch Before we decided on the final illustrative style, it was important for us to understand what the client wanted to express through these illustrations. We wanted to make offering visually clear to the user and chose an appropriately interesting style to communicate the same.